When my mom was younger and still working, her colleagues used to call her ‘Miss Points’ because she has like every single loyalty/membership cards from every store/outlet and she loves collecting those points when she shops (yes, she still does). Ok maybe not all but most of the major ones. She has them all. You should see her wallet. It’s sooo thick and heavy like a brick that if she drops it on your foot, you’d limp.
And now I’m following her footsteps. I think it’s a brilliant idea – you spend, swipe your loyalty card, earn points, and then when you’ve accumulated a certain amount of points, you’d get discounts, vouchers or even gifts in return. How cool is that?
But you know what’s even cooler? When you can swipe your way to an all-expense paid trip to the UK!
Caltex just launched this new loyalty card program called JOURNEY Card, in partnership with BCARD (you know, the green card?). Basically, you can earn and redeem points when you make petrol purchases at all Caltex stations, as well as at other BCARD partner outlets. These outlets includes Chatime, Starbucks, Papa John’s Pizza, Kenny Rogers, Krispy Kreme, Wendy’s, Borders bookstore, A Cut Above, Cosway, Tropicana Medical Centre, Desa Waterpark, Mazda, U Mobile and many more. You can even earn and redeem points when you shop online at Zalora, foodpanda and Lazada websites! So many outlets for just one card, I like that. Would be great if other merchants can partner up or something and come up with one card because I don’t think you can find a wallet with 20 card slots!
To get your hands on this JOURNEY Card, you just need to go to the nearest Caltex station, fill in the application form and submit at the payment counter. You will get your JOURNEY Card on the spot and you can use it right away. Oh, and it’s free with no annual fee whatsoever! There’s a lot of ways to redeem your points too – free meals, trips or earning double points when you shop.
You will also get a gift voucher booklet like this, filled with vouchers and discounts at your favourite outlets! 20% off Starbucks Frappucino drinks, RM10 rebate at Papa John’s, RM10 voucher for Krispy Kreme doughnuts, 10% discount at Borders and A Cut Above, etc etc.
When you spend an accumulated amount of RM200 at any BCARD merchants or Caltex petrol stations nationwide between 15th Jan – 28th Feb 2014, you can stand a chance to win a 4 Days 3 Nights all-expense paid trip to United Kingdom for two and exclusive box seats at the Barclays Premier League match (Cardiff City vs. Liverpool)!
JOURNEY Card members will get double participation entries so that’s 2 chances of wining. You can register at www.bcard.com.my/cardiff to participate. There are exciting weekly prizes to be won too.
Now, swipe away!